“…We’d like to think of “cool” as connotative of something progressive, even radical. But Cool Girls are neither, at least not precisely. We love them because they seem to offer an alternative to the polished, performative femininity visible in both our stars and our peers. Because they “don’t give a shit”; because they don’t truck with the regulations and rules of dating and mean-girling that prove so infuriating. But to be “cool” is to tread a fine line between something different, something almost masculine, but never anything too masculine, or assertive, or independent.
“… would she challenge us to think differently about ourselves or the world? And if — or when — she does, will we still like her so much?
“We dispose of even our most beloved female stars with startling swiftness, changing celebrity best friends the way 7-year-olds switch real ones. The Cool Girl will stay safe, but what does our swift embrace and rejection of its proxies communicate about our standards for women in the actual world?”